What REALLY Sells Digital Courses

Good digital courses are difficult to find, and amazing ones are even more rare.

The majority of digital courses do not get results, they don't sell volumes, and they leave a bad impression wherever they go because they haven't fulfilled their sales page promises.

What differentiates the two?

Usually, it's as small as a 1% shift.

But to the untrained DIY eye it can feel baffling!

In order to get a digital course to scalable quality, it absolutely MUST perform.
In this article, I'll cover:

  • The #1 thing that differentiates a good digital course from an amazing one

  • Exactly what you need to sell more digital courses and scale.

The #1 thing that differentiates a good digital course from an amazing one

Have you ever gone to teach something to one person only to have to modify your approach for the next?

Or has genius struck mid-lesson, causing you to “modify” your approach on the spot?

If your digital course is based on your in-person consulting, coaching or teaching chances are this isn't new news.

In fact this is a critical step in perfecting your method so that you can offer it at scale. Methods are amazing and adaptable because they are concept based and goal oriented.

However, there are only so many people for whom you can customize your approach before the return on investment is impacted, and you're making less than minimum wage.

Take it from a teacher - in order to make your take home pay look like a decent living wage for a professional on your field, you need to outsmart the system.

And no - this doesn't mean spending an arm & a leg on advertising or working in a way that is out of alignment with your values.

You'll need to either reduce the hours worked or increase the dollars paid - neither of which happen without the 5 things that I recommend in the Lucrative Scaling Solution Checklist.

Among these five things, I highlight the need for a universal framework that is powerful enough to teach large cohorts of students with less energy.

The ability to teach at scale is fundamental to up-leveling your course or program.

In fact, a 1:1 approach to teaching the masses will overt tax you, and it will compromise the success of your students - and no one wants that!

Exactly what you need to scale

Methods will get you started with digital courses.

They will even get you to a profitable place and position you to scale.

However, in order to teach the masses without overtaking your business and life, you will need a robust framework that will help you grow your reputation for getting results.

For more information on scaling with digital courses, download the Lucrative Scaling Solution Checklist.

Book a Free Assessment with me so we can get your digital course or program to scale.

Julie Raich Dieme, M.A. is a Digital Course Strategist and Educator. She helps health & wellness businesses up-level with online courses or programs so you can scale to 6 and 7 figures & embrace the freedom you dreamed of when you first began.
Julie is a language and travel enthusiast. She has spent significant time in South America, Europe and Africa, in countries such as Chile, Brazil, France, Belgium, and Senegal. Currently, she lives in Arcata, California. When she is not in the office, she enjoys going on bike rides, gardening and baking with her 3-year old son and husband.

Julie Raich Dieme